Become Your Trip’s
Premiere Salesperson

As trip leader, you are the one whom people will naturally come to with problems or questions. You may also be the one whom ownership holds chiefly responsible for ensuring the trip fills — especially if you are the one who put together the trip in the first place.

Over the years, I’ve seen a number of instance where trip leaders take this responsibility seriously. Two recent examples:

• Last year I was putting together a newsletter for “The” Dive Shop when co-owner Susan Wall told me to add a last-minute Grand Cayman trip to the schedule — and that it was already nearly full. “How did you do that?” I asked. Susie explained that she didn’t; one of her instructors had. He simply went through his list of personal contacts, generated interest and filled the trip almost single-handedly.
• In Chicago, newly certified instructor Jeff Stroberg of Underseas Scuba Center was eager to run a trip to Cozumel and convinced a number of co-workers at his “real” job to come with him. The catch was, only one of these people was certified. No problem. Jeff not only filled his trip, he also helped fill not one, but two pre-trip “learn to dive” courses with potential travelers.

The bottom line is, if you want to go, you have to help make it happen.

Establish and maintain contact with group members »

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